LATAM Pass
Client
LATAM Airlines
Partners
- Productora Chinatown
Description
Four LATAM Pass spots commissioned by Chinatown, meant to read as a single campaign. Building on their base material, we created all the animation, generated extra shots, camera-tracked the phone screens for replacement, and assembled the pieces in After Effects for broadcast delivery.
Engagement
AI production as part of a team
Scope
4 of the campaign's 10 spots
Our role
- Character consistency
- Animation
- Extra shots
- Camera tracking for screen replacement
- Assembly in After Effects
- Editable project delivery
Team
- Chinatown — base images, supers, voiceover and music